Stimulating your child through creative learning 

Explore Products

30% off educational toys storewide

Stimulate your child's creativity and unleash their potential with our educational toys. Whatever your child dreams of, let him/her build it today! Enjoy our discount only for a limited period! 

New Arrivals: Magnetic Tiles Series

View New Arrivals

Bundle Promotions

View Bundle Promotions

Magwisdom Series

View Magwisdom Series

Magnefun Series

View Magnefun Collection

Trusted by parents

I have never seen my child love a toy so much before. Usually my child would be sick and tired of a toy after 2 - 3 months. But this toy is different. My boy enjoys building different sculpture by himself, sometimes a small house, sometimes a car or a building. 

Sharon Tan, mother of 2

Magnefun is really durable. We have bought this toy since 3 years ago and it is still in good condition. The rod does not break even when we drop it on the floor. The balls also do not rust. We will buy an additional box from Jacelyn almost every year so that my children can build bigger sculpture. 

Tan Geok Lin, Mother of 3

I met Jacelyn at Hougang roadshow six months ago. But I finally decided to buy 6 months later for my child due to the expensive pricing. We bought the 168 pieces to try out, and turns out that my child enjoys playing it. She enjoys building different sculpture which make the money spent worth. 

Esther Chan, mother of 1

Award-Winning Toys

View Our Story